
The comedians turning AI anxiety into punchlines: âÂÂItâÂÂs so good, itâÂÂll completely alter our grasp on realityâÂÂ
Across videos, standup and cartoons, humorists are skewering big techâÂÂs attempt to make AI ubiquitous and inevitable
âÂÂBest case scenario, we never have to do any admin again,â says an AI CEO. âÂÂWorst case, we all die.âÂÂ
A young man struggles to the top of a beautiful mountain, words echoing in his ears: âÂÂAI will most likely lead to the end of the world, but in the meantime, there will be great companies created.â At the top of the mountain, he triumphantly holds up a sign: âÂÂBuild a datacenter here.âÂÂ
On the New York subway, posters herald what appear to be AI startups. âÂÂWhat if forks were spoons?â asks an ad for Cutlery.ai. Another advises viewers that Ziplink is now known as Froggle.
The posters are real, but the companies arenâÂÂt; the CEO and datacenter scenarios are social media sketches (though the âÂÂgreat companiesâ quote is a genuine piece of wisdom from Sam Altman). ItâÂÂs all part of a recent wave of comedy inspired â but absolutely not generated â by AI.
The comedy extends across all forms of media: social videos, standup, songs, humor columns, comic strips and art installations. It takes aim at companiesâ attempts to make AI ubiquitous, the dangers of believing its every word, its threats to society and the environment. It effectively punctures tech CEOsâ relentless narrative: that artificial intelligence represents humanity peaking; that it is inevitable and all-powerful; that we have no idea where itâÂÂs going and it could kill us all, but for some reason it is absolutely essential to pursue.
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ItâÂÂs no surprise that a topic as pervasive as AI in 2026 would end up in comediansâ crosshairs. A March Gallup poll found 79% of Americans believe AI will reduce jobs. In a CNN poll this week, 81% of respondents said they were more concerned than excited about how the technology could âÂÂfundamentally change our way of lifeâÂÂ. Only 11% of Americans would support the building of a datacenter locally, according to UMass Amherst. Meanwhile, a handful of impossibly wealthy weirdos wander between podcasts and conference stages boasting about their plans to fundamentally alter what it means to be human.
One way to expose the absurdity of the AI companiesâ story is by exposing the flaws in their products. Ty Eveland, for instance, trolls AI doctors and HR professionals â the video bots you might awkwardly encounter at a virtual doctorâÂÂs appointment or job interview. Asked about marketing, he tells one bot interviewer he takes âÂÂeverything with a grain of salt and maybe a little bit of pepperâÂÂ. The bot, portrayed as a generically handsome blond man, responds earnestly: âÂÂWhen you say you take things with a grain of salt and pepper, what does that actually mean for a brandâÂÂs social media strategy?âÂÂ
If bots are approaching superintelligence, this one has clearly been left behind.
Other comedians parody the user experience: the comedian Aya Huseen, repeatedly popping out from behind a door, personifies tech companiesâ desperate attempts to get users hooked on new AI features: âÂÂYou sure you donâÂÂt want to try it with AI?â âÂÂThis would be so much funner with AI.â âÂÂJust try generating it with AI.â The comedian Tom Nestor imagines âÂÂhow people who love AI think we see them,â telling a friend on the phone: âÂÂDo you know what I also really like? ItâÂÂs not so good now but in years to come itâÂÂll get so good that itâÂÂll just completely alter peopleâÂÂs grasp of reality.â In the Atlantic, the humorist Alexandra Petri recounts a dream in which everything in her life has pivoted to AI, from childrenâÂÂs books â Goldilocks and the 4.5 Bears â to her cereal, which features âÂÂsubtle changes in the recipe, such as the nuts now being the hard, metal kindâÂÂ.
Pro-human comedians have also taken aim at AIâÂÂs artistic pretensions. âÂÂIf you are somebody who uses ChatGPT to generate videos, images, art, text, in an artistic capacity, to write for you, you are not somebody who deserves to be taken seriously,â said the comedian Caleb Hearon in a serious moment on his podcast. A comic strip titled âÂÂAI Design Logicâ puts it more succinctly: âÂÂGet me a cheese pizza,â a diner tells a waiter. When the pizza arrives, the customer takes credit, exclaiming: âÂÂWow, look what I made!â ItâÂÂs simple, scathingly effective, and highly meme-able. Even more succinct is a T-shirt worn by the actor Ayo Edebiri: âÂÂDo not talk to me about AI. I will kill myself.âÂÂ
The Altmans and Musks of the world may be louder than these comedians, but the collective weight of their jokes provides a counterbalance to the pro-AI declarations. âÂÂI would like to think that some of these [companies] are looking at the ridiculousness of where weâÂÂre atâ and might be swayed by the success and relatability of comedy mocking their products, says Marwan Shaffey, whose videos include a takedown of a water-guzzling Google in 2026, with its Gemini-generated search results that are more about vibes than accuracy. âÂÂIt does seem like the sentiment is changing, but I think it will take time.âÂÂ
Comedy, of course, can cut through the noise in a way that serious lectures may not. That has been the experience of Alberta Devor, who spent six and a half years as a software engineer at Google. In one recent video, she offers a cool hack for when someone asks you a tricky question: instead of pulling out your phone and asking AI, itâÂÂs actually possible to use the LLM in your brain to produce a response. When a colleague wonders what âÂÂEODâ means, she immediately tells him. âÂÂHowâÂÂd you ask Claude that so fast?â he asks. âÂÂI trained a model in my head,â she replies. âÂÂI just consumed a lot of media, a lot of books.âÂÂ
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Devor herself is a regular AI user. Still, sheâÂÂs concerned about overreliance on the products, whether theyâÂÂre being used to seek information or to code. âÂÂThe message that I want people to take home is to actually understand what theyâÂÂre asking AI, to actually understand what the limitations of it are,â she says in an interview. Her serious videos on these topics often meet with some backlash. Comedy, she says, tends to find a more open audience. âÂÂIt makes people want to engage more, and then you can start to get through to these more complex ideas,â she says. âÂÂLike maybe we should be using our brain.âÂÂ
Not all the AI takedowns are themselves digital. The New York subway signs are the brainchildren of two comedians, Harris Alterman and Dave Ross, who designed a campaign mocking the inscrutable â and insufferable â language of bus-stop tech ads and San Francisco billboards.
âÂÂIt was the quickest writing and creative process IâÂÂve ever had,â Ross said. The tech advertising tropes were so clear, and so different from how any human has ever talked, that it was easy to satirize. âÂÂWe made a big Google Doc of every keyword from all these things â âÂÂagentsâÂÂ, âÂÂdemocratizeâ â and then we made 50 frameworks of these adsâÂÂ: âÂÂfinally, X that you can Y, or from X to Y in just one ZâÂÂ. They rearranged and filled in the frameworks, Mad Libs-style, and had them printed.
Initially, the concept just seemed funny. âÂÂThe more I talk about this, and itâÂÂs been months now, the more I realize just how disgusted I am with it,â Ross says of the adsâ language, which is âÂÂborderline offensive to the human brainâÂÂ.
Other comics are equally clear-eyed in their message, and more direct in their advocacy. The British comedian Cody Dahler, condemning âÂÂtechy titsâ such as Palantir CEO Alex Karp, AKA âÂÂevil Art GarfunkelâÂÂ, for creating systems âÂÂdesigned to set fire to everything we value as human beingsâÂÂ, has directly urged followers to speak out. Charlie Behrens of Wisconsin has led a fight against datacenters in that state. His parody news broadcasts â warning it could soon be âÂÂgoodbye, AmericaâÂÂs dairyland and hello, AmericaâÂÂs motherboardâ â led to him headlining gatherings of hundreds.
Sure, it may be âÂÂa little lofty to expect that your comedy could topple a billion-dollar corporationâÂÂ, as Ross says. But we shouldnâÂÂt underestimate the power of comedy wielded en masse. Altman, the human face of ChatGPT, was recently presented with a clip of Husk, a former landscaper who recently reached a million followers, asking the bot to time a supposed long-distance run, which it got wildly wrong. Altman appeared sheepish: âÂÂItâÂÂs a known issue.âÂÂ
Ross doesnâÂÂt believe comedians should be seen as philosophers, but it would be âÂÂwonderfulâÂÂ, he says, if humor âÂÂwoke up an understanding in peopleâÂÂs minds that theyâÂÂre also upset, and drove them toward questioningâ our AI future.
ItâÂÂs easy to feel helpless against a tide of supposed robotic inevitability. But each small act of comedy offers permission to question our self-appointed AI overlords â a little win for the humans.
