The Bhamla Basis, beneath the management of its chairman Asif Bhamla, formally launched its World Surroundings Day 2025 marketing campaign in the present day, persevering with its dedication to environmental advocacy on a worldwide scale. This yr’s marketing campaign, titled “Tik Tik Plastic 3.0”, focuses on the theme of #BeatPlasticPollution, addressing one of the vital urgent environmental challenges of our time.
World Surroundings Day 2025: Asif Bhamla, Ajay Devgn, Imtiaz Ali and Hungama’s Neeraj Roy unite for Tik Tik Plastic 3.0
Bollywood actor Ajay Devgn will headline the marketing campaign, utilizing his affect to advertise consciousness about plastic air pollution and encourage sustainable practices. Acclaimed filmmaker Imtiaz Ali has been introduced on board to curate the artistic features of the initiative, making certain the message is communicated with affect and creativeness.
Supporting the marketing campaign’s digital technique is Neeraj Roy, Founder and CEO of Hungama Digital Media, who will assist amplify the marketing campaign’s attain by modern on-line platforms.
“Tik Tik Plastic 3.0” marks the third installment of the Bhamla Basis’s ongoing environmental motion, constructing on the success of its earlier efforts to create mass consciousness round plastic waste and ecological sustainability. By involving main figures from the leisure and digital industries, the marketing campaign goals to have interaction a wider viewers, significantly the youth, and encourage collective motion in opposition to plastic air pollution.
The marketing campaign will roll out throughout a number of platforms within the lead-up to World Surroundings Day on June 5, 2025, combining artistic content material, social media initiatives, and neighborhood outreach applications. With its deal with collaboration and creativity, “Tik Tik Plastic 3.0” seeks to make a significant contribution to international efforts geared toward decreasing plastic waste and defending the planet for future generations.
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