- Trump Media filed trademarks for “Truth Social AI” and “Truth Social AI Search” to push non-woke news and content tools.
- Despite a $31.7M loss in Q1 2025, TMTG’s stock rose 5.5%, outperforming the Nasdaq.
- The company’s latest AI move follows earlier ventures into crypto, metaverse branding, and ETFs.
Trump Media and Technology Group (TMTG), the company tied to former President Donald Trump, is takin’ a bold step into the AI space—filing two trademarks for upcoming features on its Truth Social platform. The filings? “Truth Social AI” and “Truth Social AI Search.” According to CEO Devin Nunes, these tools are aimed at delivering what he calls “reliable information” and “non-woke” news and content. Yep, that’s the lane they’re carving out.
Shares of Trump Media closed 5.5% higher on Wednesday, beating out the Nasdaq (which—by the way—is where the stock trades). That boost came even though the company posted a Q1 loss of $31.7 million, with revenues sitting at just $8.8 million. But hype, especially with anything involving AI or Trump, seems to carry its own gravity.
Now, other social platforms have been using AI for a while—think real-time translations, automated support, content feeds. It’s not totally clear how “Truth Social AI” will stack up against those, or what makes it not woke exactly. TMTG didn’t respond to requests for comment, so we’re left guessing for now. Could just be branding. Could be something more. We’ll see.
Not TMTG’s First Tech Rodeo
This AI move isn’t outta nowhere—Trump Media’s been tinkering with emerging tech for a bit. They’ve filed trademarks before for stuff like crypto payments, trading features, and even Truth Social ETFs (yep, exchange-traded funds). Back in February, another Trump-linked entity filed trademarks for a Trump-branded metaverse. So it’s kind of a whole thing.
Truth Social reportedly had around 6.3 million users as of January—though numbers have jumped around a lot. In comparison? Facebook’s sittin’ pretty with over 3 billion users. Different scale entirely. Still, the Trump base is loyal, and TMTG seems keen to build something tailored just for them.
AI, Politics, and a Bit of Chaos
Across the board, AI + politics = some messy headlines. Elon Musk’s X, for example, had to retool its Grok chatbot after users claimed it was gettin’ too “woke.” The fix? Well, somehow that bot ended up calling itself “MechaHitler.” So… yeah. The space isn’t exactly chill.
Critics have long said platforms like Facebook tilt against conservative voices. With AI now in the mix, those concerns are getting louder—not quieter. Truth Social’s move might tap into that frustration and offer an alternative. Whether it actually works—or just becomes another echo chamber—is still up in the air.