Taylor Swift has gained complete management of her whole music catalog, together with her unique grasp recordings. “The entire music I’ve ever made… now belongs… to me,” she introduced in a press release posted to her web site on Friday.
Based on Billboard, Swift bought her unique masters from Shamrock Capital, the non-public fairness agency that acquired them from Scooter Braun’s Ithaca Holdings in late 2020. Swift reportedly paid round $360 million to shut the deal.
Braun famously bought Swift’s masters from her former report label, Massive Machine Information, in June 2019—apparently with out the singer’s prior information. Swift described Braun’s acquisition as her “worst-case state of affairs,” stating on the time, “All I may take into consideration was the incessant, manipulative bullying I’ve obtained at his fingers for years.” In response, she introduced plans to re-record all of her earlier albums launched by way of Massive Machine, a transfer that may give her full management over sync licensing and publishing rights for these recordings. Braun put the masters up on the market in 2020. Though Swift’s workforce initially engaged in negotiations, they reportedly stopped after being requested to signal an “ironclad NDA” that may forestall her from talking negatively about Scooter Braun. Finally, Braun bought the masters to Shamrock Holdings for a reported complete of $300 million.
Associated Video
Right here is Taylor Swift’s full assertion:
Hello
I’m attempting to collect my ideas into one thing coherent, however proper now my thoughts is only a slideshow. A flashback sequence of all of the instances I daydreamed about, wished for, and pined away for an opportunity to get to let you know this information. All of the instances I used to be thiiiiiiiiis shut, reaching out for it, just for it to fall by way of. I virtually stopped considering it may ever occur, after 20 years of getting the carrot dangled after which yanked away. However that’s all previously now. I’ve been bursting into tears of pleasure at random intervals ever since I discovered that that is actually occurring. I actually get to say these phrases:
The entire music I’ve ever made… now belongs… to me.
And all my music movies.
All of the live performance movies.
The album artwork and images.
The unreleased songs.
The recollections. The magic. The insanity.
Each single period.
My whole life’s work.
To say that is my best dream come true is definitely being fairly reserved about it. To my followers, you know the way vital this has been to me – a lot in order that I meticulously re-recorded and launched 4 of my albums, calling them Taylor’s Model. The passionate help you confirmed these albums and the success story you turned The Eras Tour into is why I used to be in a position to purchase again my music. I can’t thanks sufficient for serving to to reunite me with this artwork that I’ve devoted my life to, however have by no means owned till now.
All I’ve ever needed was the chance to work arduous sufficient to have the ability to sooner or later buy my music outright with no strings connected, no partnership, with full autonomy. I will likely be perpetually grateful to everybody at Shamrock Capital for being the primary folks to ever supply this to me. The way in which they’ve dealt with each interplay we’ve had has been trustworthy, truthful, and respectful. This was a enterprise deal to them, however I actually felt like they noticed it for what it was to me. My recollections and my sweat and my handwriting and my many years of goals. I’m endlessly grateful. My first tattoo may simply be an enormous shamrock in the midst of my brow.
I do know, I do know. What about Rep TV? Full transparency: I haven’t even re-recorded 1 / 4 of it. The Fame album was so particular to that point in my life, and I saved hitting a stopping level once I tried to remake it. All that defiance, that longing to be understood whereas feeling purposely misunderstood, that determined hope, that shame-born snarl and mischief. To be completely trustworthy, it’s the one album in these first 6 that I believed couldn’t be improved upon by redoing it. Not the music, or photographs, or movies. So I saved placing it off. There will likely be a time (for those who’re into the thought) for the unreleased Vault tracks from that album to hatch. I’ve already utterly re-recorded my whole debut album, and I actually love the way it sounds now. These 2 albums can nonetheless have their moments to re-emerge when the time is true, if that may be one thing you guys can be enthusiastic about. But when it occurs it received’t be from a spot of unhappiness and eager for what I want I may have. It’s going to simply be a celebration now.
I’m extraordinarily heartened by the conversations this saga has reignited inside my {industry} amongst artists and followers. Each time a brand new artist tells me they negotiated to personal their grasp recordings of their report contract due to this combat, I’m reminded of how vital it was for all of this to occur. Thanks for being interested in one thing that was once regarded as too industry-centric for broad dialogue. You’ll by no means know the way a lot it means to me that you simply cared. Each single little bit of it counted and ended us up right here.
Due to you and your goodwill, teamwork, and encouragement, the perfect issues which have ever been mine… lastly truly are.
Elated and amazed,
Taylor