
Trusted Editorial content material, reviewed by main business consultants and seasoned editors. Advert Disclosure
Brazil’s Méliuz has taken a daring step by including Bitcoin to its company treasury. The fintech agency, the primary within the nation, spent $28.4 million to purchase 274.52 BTC at a median worth of $103,604 every. Now, its complete stash stands at 320 BTC, value greater than $33 million immediately.
Shareholders Give Inexperienced Gentle
In response to studies, on Might 15 traders at a Méliuz assembly voted in favor of turning the corporate right into a Bitcoin treasury company. A transparent majority backed the plan. Israel Salmen, Méliuz’s govt chairman, confirmed the transfer on social media platform X.
The agency says this technique will likely be central to the way it runs its funds any more.
Historic day! Our shareholders have permitted, by a large majority, the transformation of Méliuz into the primary Bitcoin Treasury Firm listed in Brazil.
And immediately, we took one other step ahead:
Acquired 274.52 BTC for US$ 28.4M
Common worth: US$ 103,604
Reaching a BTC Yield of… pic.twitter.com/y12JlKwW6N— Israel Salmen (@IsraelSalmen) Might 15, 2025
Focus On Bitcoin Per Share
Méliuz plans to spice up its Bitcoin holdings by money era, sensible company constructions and selective use of monetary instruments. It already made its first buy on March 6, 2025—45.73 BTC.
Now each share carries a bit extra crypto optionality. The corporate desires to develop its BTC per share quantity, seeing it as a approach to handle inflation and the dangers that come from swings within the Brazilian actual.
Balancing Rewards And Dangers
Bitcoin can soar or drop by 20–30% in weeks. That volatility will present up straight in Méliuz’s revenue and loss. A worth surge might elevate the inventory, however a sudden fall would possibly scare off cautious traders.
Méliuz says it can area out future buys to keep away from massive market strikes. Nonetheless, the accounting guidelines round company crypto in Brazil are nonetheless taking form. Any surprises there might shake issues up.
A scenic view of Brazil. Picture: BHTP
Friends Comply with Swimsuit With BTC
This isn’t taking place in a vacuum. DayDayCook, a US‑listed agency, snapped up 100 BTC and needs to hit 500 BTC in six months and 5,000 BTC in three years. In Bahrain, Abraaj Eating places Group quietly added 5 BTC to its books.
Even in america, there’s speak of making a nationwide Bitcoin reserve. Corporations world wide appear to be treating Bitcoin not simply as a commerce, however as a core a part of their monetary playbook.
Within the months forward, all eyes will likely be on how Méliuz weathers Bitcoin’s ups and downs. Will shareholders applaud a rising BTC per share? Or will they develop uneasy if the value slips?
The solutions might form how different rising‑market companies see crypto of their treasuries.
Featured picture from Unsplash, chart from TradingView

Editorial Course of for bitcoinist is centered on delivering totally researched, correct, and unbiased content material. We uphold strict sourcing requirements, and every web page undergoes diligent evaluation by our group of prime know-how consultants and seasoned editors. This course of ensures the integrity, relevance, and worth of our content material for our readers.